PREFACE

Corporate culture is the source of the core competitiveness of enterprises. In order to further promote the sustainable development of Jimei and truly become a first-class food processing enterprise, it is necessary to rely on corporate cultural power. Corporate culture reflects a spiritual temperament committed to material production, a philosophy of enterprise management and a life attitude of self transcendence.

Material resources will eventually dry up, and only spiritual strength will continue to grow, with lasting cohesion and centripetal force. Therefore, if an enterprise wants to grow and expand, it must not only rely on strong capital, but also on how to create a rich cultural atmosphere, so that employees can feel their sense of belonging, happiness and responsibility brought by the corporate culture.

Culture creates brands, and brands achieve life. Only with profound cultural heritage can enterprises be more vigorous Our intention is to compile Jimei's own corporate culture manual.

BRAND INTERPRETATION

As The Saying Goes, "Good Luck, Harmony And Beauty".

In our culture，good luck and happniess are best wishes

Our brand“JI MEI”,  two words are a combination of good luck and happiness; the word “ji”symbolizes the wish for a better future and the Word “Mei”is the pursuit of people‘s dream life. The simple two words carry the expectations of our members for the future development of the enterprise.

The ancients said that "food is the most important thing for the people" is enough to prove the importance of diet in people's daily life. As a person committed to the cause of food research and development, Jimei hopes to uphold this purpose, and on the basis of constantly enriching people's daily diet, gather the essence of heaven and earth, and use modern scientific and technological means to introduce the concept of a more nutritious and healthier diet to thousands of households.

Golden corn, soybeans; The fiery red kidney beans, which are the traditional ingredients of Jimei's main processing raw materials, not only echo the brand of "Jimei" with their most authentic colors, but also enter the people's homes with a new look through the hard work of all Jimei. Cereals are the foundation of Chinese cuisine, and in Jimei they will glow with more dazzling brilliance.

"Jimei" gathers the essence of heaven and earth, and "HuaSu" tastes delicious.

CORPORATE CULTURE MODEL

● Shape corporate culture with elite team

● Train excellent employees with corporate culture

● Sustainable brand management with excellent employees

● Promote industrial development with excellent management

● Pursue enterprise benefits with industrial development

● Condense excellent talents with enterprise benefits

The surface material culture is the factory appearance;

The shallow behavior culture is production and management;

The institutional culture of the middle level is the organizational rules;

The deep spiritual culture is values and enterprise spirit.

JIMEI CORPORATE CULTURE DECLARATION

We will always devote ourselves to our work and life with a warm, kind and young heart. We have lofty goals and pragmatic attitude, care for each other, encourage each other, and look forward to growing together with the enterprise. Jimei is another home for us. He gives us a new life experience and a longer-term life. Love home, love post, love Jimei. No matter where we are, we will thrive with her.

1. We follow the natural law of life, always refuse to be inferior, narrow, always full of vitality and self-confidence, because we firmly believe that being broad-minded and aggressive will keep us young, and we resist the aging of our soul by giving up our ideals and enthusiasm.

2. We regard career as the pillar of life. We respect the results of labor and abandon inertia and hedonism. We will always be happy with work and proud of dedication, because we firmly believe that labor and progress are the only way to obtain happiness and wealth.

3. We have the courage to accept new things, create new things, and oppose monotonous cloning. We believe that wisdom and youth, inspiration and personality are the source of career innovation. We refuse mediocrity and always pursue greater breakthroughs in our career.

4. We pursue long-term goals and believe in long-standing investment ideas. We despise deceptive promises and speculation that violate our values, and always reject short-term interests. We believe that lust for profit and eager for quick success will destroy the success of our business; Our foundation leads us to failure.

5. We are united and friendly, encourage progress, and attach importance to the play of team spirit. Because we know that the sea embraces all rivers, and its grandeur stems from the intensity of every bit.

6. We regard the enterprise as our home, the dealers and employees as "partners", and the growth and harvest of partners as our responsibility and pride; We treat each other sincerely and make progress together. We have been working hard to build a perfect and excellent welfare system and reward mechanism, regard the achievement of our beautiful ideal home as an honor and goal, and always adhere to the business policy of taking this as the foundation.

7. We advocate self-discipline and pay more attention to management. We firmly believe that only under scientific and effective coordinated management can individual abilities learn from each other and make the team gain extraordinary overall strength.

MANAGEMENT IDEA

Integrity is the eternal starting point of our values and the value core of our mutual trust. We believe in our partners and dare to take responsibility. We should not only do things right, but also strive to do things right forever.

Being realistic is the indicator of our work. We should proceed from reality in everything. It is not good to pursue high goals, but we should keep a close eye on the lofty goals, be down-to-earth, have the courage to make breakthroughs, and constantly explore new undertakings.

Dedication is the spirit of our dedication to the cause and the continuation of the endless spirit of struggle. Dedication is a positive attitude towards life. Respect industry, be happy with the masses, persevere, respect your career, and strive to do your job well.

Dedication is the benchmark of our life. Taking the happiness of others as the foundation of happiness and the interests of others as the reality of benefit, the growth of enterprises can achieve personal career.

Tolerance is our principle in dealing with affairs, and misunderstanding is the biggest obstacle to heart to heart communication between people. We insist on a tolerant heart for both people and things, so that enterprises can be harmonious and interpersonal relationships can be harmonious.

JIMEI CORPORATE CULTURE SLOGAN

● Only those who have virtue but not talent can be used; Talent without virtue is hard to use.

● There are no customers who can't run away, only enterprises that don't work hard enough.

● Business letter oriented. Business should come first. Integrity wins the world!

● Change everything you can and accept everything you can't.

● I succeed because I am determined to succeed and never hesitate.

● Only knowledge that is half a beat fast is power, and only knowledge that is not shared is money.

● It is the most economical to do things well at one time.

● There is no rehearsal in life, only live broadcast, so everything should be done best!

● Accept everything we cannot change and change everything we can change.

● On the way forward, take the initiative to remove the stumbling blocks under others' feet, and sometimes pave the way for yourself.

● Say that others are good, others may not be good, but you must be good because of the sunshine in your heart.

● It will be worse to say that others are bad than others, but you must be bad because your heart is dark.